"Barbie" Achieves Historic Opening Day in 2023, Poised to Break Records as Largest Weekend for a Woman-Directed Film

Greta Gerwig's highly-anticipated "Barbie" movie has taken the box office by storm, setting new records and garnering immense popularity among moviegoers. Within its first day of release in 2023, "Barbie" raked in over $70 million, making it the most lucrative opening day of the year. Now, as the weekend progresses, the film is poised to shatter even more records, potentially becoming the largest opening weekend ever for a woman-directed film.

With an impressive start, "Barbie" has been captivating audiences across the nation. Its preview ticket sales on Thursday exceeded $22 million, followed by an extraordinary Friday earning of nearly $50 million, outperforming the opening day record previously held by "Spider-Man: Across The Spider-Verse."

Forecasts indicate that "Barbie" is well on its way to making history, aiming to surpass $110 million during its opening weekend. If achieved, this milestone would secure its place as the fifth largest release of the year, trailing only behind major blockbusters like "The Super Mario Bros. Movie," "Spider-Man: Across The Spider-Verse," "Guardians of the Galaxy Vol. 3," and "The Little Mermaid."

As the director of "Barbie," Greta Gerwig is on the verge of making cinematic history herself. If the film meets projections, it will claim the title of the most successful weekend opening ever for a woman-directed film, surpassing Patty Jenkins' "Wonder Woman," which held the previous record at $100.5 million in opening weekend earnings.

Behind the scenes, Greta Gerwig expressed a mix of nerves and excitement for the film's release. Her enthusiasm for the project was evident as she eagerly awaited the audience's response, acknowledging the significance of "Barbie" in her filmography.

"Barbie" has not only become the most talked-about movie of 2023 but also a groundbreaking achievement for women directors in the industry. With its impressive opening day earnings and the promise of an outstanding weekend, the film showcases the enduring appeal of the iconic Barbie character while celebrating the exceptional talent of female filmmakers. As "Barbie" continues to captivate audiences, it cements its place in cinema history and serves as an inspiring milestone for women in the entertainment world.